empathy

brainstorm-sketch

Ideas, ideas and more ideas

After empathising with users and defining the problem for our Design Thinking project, the next step was to start finding possible ways of solving the problem! This is called the ‘ideation’ phase. Ideas can be generated through means such as brainstorming, brainwriting, mindmaps, storyboards, challenging assumptions, sketching or many other methods.

Personal & Particular – people’s relationship with their wallet

In this project we’ll be looking at people’s particular relationship with a personal item – I have chosen to look at wallets. We’ll be using Design Thinking methods to examine the human aspects of the product and how people relate to it, use it, and feel about it. To kick things off before starting to …

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