My second design thinking project involved designing solutions for a wellbeing trail based in Samford, near Brisbane.
For me, the Wellbeing Trail was not just a design thinking project, it was a community initiative that deserved every chance to succeed. The organisers had put an incredible amount of effort in, as had the participating organisations and many volunteers. This post summarises the lead up to the event and how things went on …
To present my work on the Samford Wellbeing Trail project to my Masters class, I created a presentation to show the design thinking process and outcomes. The presentation explained the background and context, discussed issues, stakeholders and insights, and showed some of the work I had produced along the way.
The Wellbeing Trail will only be a success if people know about it and turn up on the day. Just as important is for people to follow through after the event by trying to improve or sustain their wellbeing in whatever way suits them. My role in this part of the project was to look …
This stage was the time for trying out ideas, adapting them in response to feedback, implementing any that needed to happen first for practical reasons, and prioritising other ideas for subsequent implementation.
After investigating the situation and immersing in the stakeholders’ environment, it was time to pull together some insights and generate ideas. The insights from the stakeholder research needed to be teased out out and used as a basis for ideation.
This ‘immersion’ stage is central to the Design Thinking process. It’s about understanding the people we are designing for, and getting to grips with the problem (or problems) to be addressed. As mentioned during the investigate phase, the Wellbeing Trail project includes various stakeholders, not just the end users of the design solution. I talked to …
Step 2: Immerse in the stakeholders’ environment Read More »
As is relatively common for a community project, I started working on the Wellbeing Trail idea well before it became a defined project. My client at Samford Commons explained the basic concept back in April this year, and at that stage was looking to get buy-in from potential sponsors or partners. As these partners ranged …
The Samford Wellbeing Trail started off as an idea – how do we make it a reality? On face value it is a simple project involving designing, communicating and promoting an event. However, as a community project involving multiple stakeholders, there are a number of complex issues to be addressed before the visual communication design …
For our second design thinking project, I have chosen to work on an initiative aimed at improving health and wellbeing in our local community (Samford, an outer suburb of Brisbane). The wellbeing initiative is part of a series of community-driven initiatives focused around social, economic and environmental sustainability.
